Heat Transfer Labels (HTL)

360° seamless decoration on complex, irregular rigid plastic geometries — metallic, holographic, and soft-touch finishes transferred directly to the product surface at production scale. Built on a joint venture with Korea’s Hyundai Decals.

360° Decoration
Irregular Geometries
High-Opacity Back-Whites
Scratch-Resistant Release
Hyundai Decals JV

The HTL Advantage

Where Self-Adhesive Stops, HTL Begins.

Self-adhesive labels are flat. Products are not. Convex shoulders, tapered walls, embossed ribs, and narrow-diameter substrates defeat pressure-sensitive technology. Heat Transfer Labels follow the surface geometry precisely, delivering seamless decoration where no other label format can.

The film is positioned against the product and transferred under controlled heat and pressure — the carrier film peels away, leaving only the design, fused to the surface with no edge, no seam, and no visible transition. On cosmetics, personal care, and writing instruments, this is the difference between packaging that looks manufactured and packaging that looks designed.

  • 360° seamless wrap on cylindrical, oval, and irregular-profile containers with no visible seam or overlap
  • High-opacity back-white formulation — vibrant CMYK and spot colours even on natural or coloured base resins
  • Scratch-resistant release carrier films — decoration survives filling line handling, capping, and retail shelf abrasion
  • Metallic, holographic, soft-touch, and matte finishes in the same production run — multi-SKU flexibility
  • Hyundai Decals JV technology — Korean R&D precision at Indian manufacturing economics
 

Technical Specifications

Transfer Method

Heat & Pressure — carrier release

Substrate Compatibility

PP, PE, ABS, PVC, Nylon, Metal

Decoration Coverage

Up to 360° seamless wrap

Back-White Opacity

High-opacity, multi-layer available

Finish Options

Matte, Gloss, Soft-Touch, Metallic, Holographic

Scratch Resistance

Carrier release with abrasion-resistant topcoat

Min. Diameter

6mm (writing instrument scale)

Print Resolution

Up to 175 lpi — photographic reproduction

Technology Partner

Hyundai Decals, Korea (JV)

Min. Order Qty

1,000 sq. metres

80–85% of India’s HTL market is supplied by Mudrika — a position built from scratch against established Korean and Chinese competition through technical superiority and supply reliability.

Applications

Products Where HTL Transforms the Brand Experience.

Cosmetics & Beauty

Shampoo, conditioner, body lotion — HTL delivers premium metallic and soft-touch finishes on tapered bottles at filling line speed.

Writing Instruments

Precision decoration on pen barrels as narrow as 6mm — consistent registration at high-speed rotary application.

Personal Care Tubes

Oval and irregular profile tubes decorated seamlessly — no label edges, no adhesive failure at tube roll points.

Premium Household

Elevate commodity household products with holographic or embossed-effect HTL that reads as premium at shelf without premium packaging costs.

Pharmaceutical

Tamper-evident HTL with high-opacity back-whites for multi-lingual regulatory text on round and oval bottles.

Luxury & Gifting

Holographic and metallic HTL for premium product launches and seasonal gifting SKUs — short-run capability available.

Next Step

See HTL in Your Hands.

Matte, gloss, soft-touch, and tactile IML samples matched to your container category — dispatched within 5 working days, globally via air courier.